Live Selling: Setting the Stage
Are you intrigued by the concept of selling live on social media, but aren't sure what it would take to get started in your store? Discover the technology and tools you'll need to begin.
Retailer Resource Blog
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New! Industry Update with Doug Cofiell July 2024
Posted: 7/18/2024
Explore insights from Ivystone CEO Doug Cofiell on how current economic trends, housing market dynamics, and strategies for retail success are shaping the landscape for 2024. Discover the impact of demographic shifts on consumer spending, economic resilience amidst post-pandemic challenges, and effective retail strategies like experiential events and strategic partnerships. -
New! Brighten Your Sales: Candle Retail Tips
Posted: 7/8/2024
Half of all candle sales occur in the 4th quarter, making it crucial for retailers to have appropriate fragrances and enough inventory. -
New! Party Perfect Picks: Retailers Guide to Effortless Entertaining Essentials
Posted: 5/8/2024
Summer's warmth brings the perfect opportunity to revamp your retail space with the latest in fashion and accessories. Dive into our curated selection of brands offering everything from chic beachwear to elegant soirée accessories, ensuring your customers step into summer with style.
Live Selling: Formats
Live selling on social media can be accomplished through a variety of formats. Learn three different styles from real retailers around the country.
Live Selling: Making Plans
As with any marketing tactic, hosting live sales online takes time and planning. Once you have settled on a format and made any technology and lighting purchases needed, you will want to create an actionable plan for hosting your first several events.
Retail Workshops: Engage Customers Through Creativity
Hosting workshops is an excellent way to engage with your customers, build a community around your store, increase brand loyalty, and generate revenue. Learn more about why you should consider hosting workshops if you are not already, as well as tips to ensure success.
Retail Radar
Shopping by trending search terms can be a useful strategy for businesses to capitalize on current market trends. Currently trending in our searches are candles, napkins, pillows, beach, and lemon. Learn more about why these are trending and shop featured products for each trend story.
Father's Day Gift Guide
Father’s Day is a great occasion to show appreciation and love to fathers and father figures in our lives. This year, 75% of American’s plan on celebrating Father’s Day and the average consumer plants to spend $171.79 according to the National Retail Federation.
Hot Summer Events to Increase Sales in Your Store
Hosting in-store events can be a great way for businesses to attract new customers, build customer loyalty, and increase sales. According to the Event Marketing Institute, 87% of consumers claim to purchase a brand’s products after having attended one of their in-store events.
Point of Sale Options for QuickBooks POS Replacement
With the announcement of Quickbooks POS system being sunsetted, we've rounded up a list of the most commonly used systems in the gift and home industry.
Buying Guide: Home Textiles
Our homes should be a unique showcase of our personal style, and our fabric choices not only help our interiors feel more soft, cocooning and comfortable, they are the perfect way to make a stylish impact with the very latest trends.
The Mother's Day Gift Guide
Mother’s Day is the third largest retail holiday in the US, with approximately 84% of U.S. adults expected to celebrate. “Consumers are eager to find memorable ways to honor their mothers and other important women in their lives and are willing to spend a little extra on this sentimental holiday,” said Matthew Shaw, president and CEO of National Retail Federation.
Memorable Merchandising
Visual merchandising is a crucial aspect of any boutiques business. Our merchandising tips will help retailers create an attractive and engaging shopping experience that will attract and retain customers.
Summer Buying Guide: Beach & Travel Essentials
According to the U.S. Travel Association 1 in 4 people plan to travel more for leisure than they did in 2022! Our Beach & Travel Essentials Shopping Guide is here to help make your store a destination for summer shoppers.